If you want to give a GREAT speech or a presentation, there are three ways which you should start it:
One way is to open with a question that really matters to the audience.
Another is to open with a shocking fact that challenges the audience.
But the best way is to begin with just four words. Four words that let’s every one know that we are starting a story, and we are about to go on an adventure.
“Once upon a time….”